Privacy Policy

Last Updated: 23/06/2026 (Pending Review)

Welcome to [GoodPlumbing.co.uk Ltd (“we,” “us,” or “our”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, process, and safeguard your personal data when you visit our website (www.goodplumbing.co.uk) or use our services.

1. Information We Collect

We may collect and process the following data about you:

Identity & Contact Data: Name, email address, telephone number, and billing/property address when you request a quote, book a service, or contact us.
Technical Data: Internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types, and operating system.
Usage Data: Information about how you use our website, including pages visited, time spent on pages, and navigation paths.
Marketing & Communications Data: Your preferences in receiving marketing from us and your communication preferences.

2. How We Collect Your Data

We use different methods to collect data from and about you, including:

Direct Interactions: When you fill in forms on our site (such as our “Request a Quote” form) or correspond with us by phone, email, or otherwise.
Automated Technologies: As you interact with our website, we automatically collect Technical and Usage Data using cookies, server logs, and similar technologies.

3. Third-Party Tracking & Analytics

To improve our website and deliver highly relevant services, we utilise several industry-standard third-party tracking and analytics tools. By using our website, you consent to the processing of data by these third parties in accordance with their respective privacy policies:

Google Analytics 4 (GA4) & Google Tag Manager (GTM): We use GA4 to understand how users interact with our site. This helps us improve user experience and site functionality. GTM is used to manage and deploy these tracking tags efficiently. Google may collect your IP address and usage data.
Google Ads & Call Tracking: We use Google Ads to promote our services. We may use conversion tracking and dynamic call tracking to measure the effectiveness of our campaigns. This means if you click on one of our adverts, Google may place a cookie on your device to track that interaction.
Meta (Facebook & Instagram) Pixel: We use the Meta Pixel to understand the actions people take on our website and to deliver targeted advertisements to users on Facebook and Instagram based on their interests and past interactions with our site.

4. How We Use Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use it in the following circumstances:

To perform the contract we are about to enter into or have entered into with you (e.g., providing a boiler quote or bathroom installation).
To manage our relationship with you, including notifying you about changes to our terms or privacy policy.
To administer and protect our business and website (including troubleshooting, data analysis, and system maintenance).
To deliver relevant website content and advertisements to you and measure the effectiveness of the advertising we serve.

5. Data Sharing & Disclosure

We do not sell your personal data. We may share your data with trusted third parties to facilitate our business operations, including:

Service providers acting as processors (e.g., IT and system administration services).
Professional advisers including lawyers, bankers, auditors, and insurers.
HM Revenue & Customs, regulators, and other authorities based in the UK.
Marketing platforms (as outlined in Section 3) to process data on our behalf.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. Access to your personal data is limited to those employees, agents, and contractors who have a legitimate business need to know.

7. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. By law, we have to keep basic information about our customers (including Contact, Identity, and Financial Data) for six years for tax purposes.

8. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:

Request access to your personal data.
Request correction of your personal data.
Request erasure of your personal data.
Object to processing of your personal data.
Request restriction of processing your personal data.

Request transfer of your personal data.

Right to withdraw consent.

If you wish to exercise any of the rights set out above, please contact us.

9. Contact Details

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Full Name of Legal Entity: GoodPlumbing.co.uk Ltd 

Email Address: info@goodplumbing.co.uk

Postal Address: GoodPlumbing.co.uk Ltd, 21 Dence Park, Herne Bay. CT6 6BQ, UK

Telephone Number: 01227 290117